In the Spotlight

In the Spotlight: PRAI’s Ageless Eye Tight Uplift Serum

2020 – the year of the Zoom call. The year in which many of our social and professional environments have pivoted to an online setting. Makeup has become the mark of a special occasion for many, and skincare is the key focus in getting that coveted from home glow. Spending so much time on calls looking at our own image, our tired eyes can often be the giveaway of a late night binging Netflix or midweek drinks, but anti-ageing specialists PRAI are here to help with the PRAI Ageless Eye Tight Uplift Serum.

What is the PRAI Ageless Eye Tight Uplift Serum?

This targeted treatment is an eye serum specifically designed for the brow and eyelid area. Being a serum rather than a cream means that it has a lightweight texture that quickly penetrates the delicate skin around the eyes to give an instant and visible effect. The eyes look smoother, tighter and brighter – making you look more awake and youthful.

How do I use the PRAI Ageless Eye Tight Uplift Serum?

To get the best effects use morning and night. Squeeze a pea sized amount onto the back of your hand and, using your ring finger, gently pat under the eyes and across the eyelid. Patting will ensure that the product sinks into the skin without damaging and aging the delicate skin around the eye, with the ring finger applying the lightest pressure.

What are the benefits of using the PRAI Ageless Eye Tight Uplift Serum instead of an eye cream?

The great thing about this formula is that, because of its serum texture, it penetrates the skin quickly leaving no residue and having instant results.


If you’re going without makeup, this will leave you looking more awake and youthful with the confidence to take on the day fresh faced. If you choose to wear makeup, rather than disrupting application, the PRAI Ageless Eye Tight Uplift Serum will provide a smooth and hydrated base for concealer and eyeshadow application.

Who is the PRAI Ageless Eye Tight Uplift Serum for?

This product is designed for those with signs of ageing around their eyes, but with great moisturising ingredients such as Glycerin and Algae Extract anyone can use this product and see the benefits.

Shop the PRAI Ageless Eye Tight Uplift Serum on Beauty Expert here, or shop other PRAI products here.



Community User

A data analyst by day and a beauty obsessive by night, I love the naturally perfected look and confidence that a beauty regime can bring - although sometimes partial to a bold smokey eye!