We’ve spent years creating a new approach to haircare.
And it's built on solid science, a respect for the environment, and an understanding that your life doesn’t start and end with your hair. We designed our towels and turbans to keep hair shiny, healthy, naturally hydrated, flexible, and strong. And when you stand in front of the mirror, what you see is who you are. And that’s pretty great.
- Britta Cox
The brainchild of Britta Cox, Aquis is an innovative haircare brand that aims to create the world’s best hair towels. With long blonde hair worn in a natural beachy style, Britta found it difficult to keep her hair looking and feeling truly beautiful using conventional towels and hair dryers. Working in a Korean lab, Britta developed Aquitex, a unique and absorbtant fabric that withdraws water from the hair without the friction damage caused by towel drying. Just wrap it up, and Aquis does the rest.
Women all around the world are discovering a better way to care for their hair and restore its natural beauty. Even the longest hair can avoid friction and dry faster when gently wrapped in Aquis’ innovative towels. Aquis is not just easier on your hair, it’s easier for you. Thanks to its super-absorbent properties, Aquis saves you valuable time, cutting your morning haircare routine from hours to minutes.