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Gently cleanse hair without stripping its colour with PUREOLOGY Hydrate Shampoo. Its moisturising formula will hydrate dry, colour-treated hair to reveal soft, lustrous locks while protecting colour vibrancy.
Surfactants are an essential part of a shampoo’s cleansing system, but many common surfactants, known as sulfates, can fade colour vibrancy. PUREOLOGY Hydrate Shampoo is formulated with ZeroSulfate, a mild cleansing system that won’t strip hair colour. Derived from coconut, corn and sugar it delivers a rich lather and helps optimise colour retention.
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Where reviews refer to foods or cosmetic products, results may vary from person to person. Customer reviews are independent and do not represent the views of The Hut Group.
This product is fantastic particularly when used with the matching conditioner. It really softens & strengthens my hair & makes it feel luxurious.
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My hair is curly, dry, coarse, frizzy and last year I received a very bad chemical straightening treatment that left my hair in the worst condition I have ever experienced, but this is my go-to shampoo and it didn't fail on me even in extreme hair conditions. Pros: The consistence is thick and a little goes a long way (a bottle lasts me 5-6 months with 2 washes per week, medium lenght hair), delicate on the scalp, fresh smell, colour protection, vegan.
Cons: being thick and rich, it takes a little to find the right amount and technique, or it can weight hair down.
Although lovely products and sulphate free, Pureology Shampoos do contain Sodium Chloride, (Salt), which you may want to avoid if you have recently had a Brazilian treatment on your hair, as it works to strip the keratin treatment from the hair resulting in your Brazillian blow dry not lasting as long!. Next time I will ask for ingredient info before purchasing!
This has been the best shampoo for my sensitive scalp and ombré hair. It is gentle and hydrating without leaving my hair feeling weighed down. I love the scent. A definite repurchase!