A skincare brand with a difference, Prai Beauty are committed to ensuring luxury, high quality products are accessible to all women. Specially formulated to target the effects of ageing skin, their skincare range promises youthful, glowing complexions. At the core of this innovative brand is their unique Prai Extract, which was once reserved for the complexions of the Thai Royal Family. Today, this unique ingredient is exclusively accessible to the customers of Prai Beauty. Today, we uncover the history behind this brand and uncover some of their cult products…
The History
Founded in 1999 by beauty expert Cathy Kangas, Prai Beauty is dedicated to offering skincare with high-quality, luxury ingredients and high-performance formulas. Challenging the norm and working to redefine beauty, Prai prides itself on offering a range of luxurious yet accessible products for all women. Historically reserved for the royal family, now, the Prai extract is reserved exclusively for the customers of this unique brand. Prai’s innovative ingredients and technologies deliver instant and long term results that have won them many accolades across the beauty industry.
The Philosophy
At the core of this unique brand is the belief of real results, real women, real fast. Offering skincare with high-quality, luxury ingredients and high-performance formulas, Prai pride themselves on creating unique products accessible to all of their customers. PRAI’s unique ingredients and innovative technologies deliver instant and long-term results that have generated awards across the globe. Not just a skincare brand, Prai pride themselves on their philanthropic initiative, ‘The Cathy Kangas Foundation for Animals’, which dedicates a portion of PRAI’s sales to animal welfare organisations.
The Favourites:
From A-lister’s, beauty editors and skincare fanatics alike, uncover some of the favourite cult products from Prai Skincare