In the Spotlight

Brand of the Month: Elizabeth Arden

Brand of the Month: Elizabeth Arden

Recognised worldwide for their innovative beauty products, technology-driven skincare and trendsetting makeup, Elizabeth Arden are a brand who remain at the forefront of the industry after a century in the business. The first to introduce eye makeup to the women of America, the brand are recognised worldwide for their luxury skincare and coveted makeup. Today, we uncover some of these cult products and take a look at the history behind this unique brand…

The History

Established in 1910 by iconic innovator and forward-thinking entrepreneur Elizabeth Arden, the brand opened their first flagship salon on Fifth Avenue in 1910. By 1930, the brand had opened a number of Red Door salons in the majority of fashion capitals around the globe; establishing their name as a leading beauty authority. Recognised all over the world, Elizabeth Arden’s legacy lives on through her products and timeless approach to beauty.

The Philosophy

At the core of this unique brand is the fundamental belief that beauty should not be reliant upon makeup but rather, an intelligent cooperation between science and nature to enhance natural beauty. Adopting the mantra “to be beautiful is the birth right of every woman”, their philosophy is to develop products that benefit, not mask, the skin.

“To be beautiful is the birth right of every woman”

Uncompromising in their vision to create new and pioneering products, Elizabeth Arden strive to create products and services that women not only need but desire. The first to introduce eye makeup to the women of America, the brand initiated the concept of the ‘makeover’.

The Favourites

From unique ceramide capsules formulated to strengthen and repair tired skin, to an all-protecting eight hour wonder-cream, we take a look at some of the cult products from this innovative brand.

Elizabeth Arden Eight Hour Miracle Hydrating Mist

What’s in it?

Enriched with a unique botanical blend of Acai, Mangosteen, Noni, Pomegranate Fruit extract and Coffee Seed, this antioxidant-rich miracle nourisher works to deeply hydrate skin; perfect for long-haul flights and early mornings. Delivering a light-weight yet rich dose of nourishment, Elizabeth Arden Eight Hour Miracle Hydrating Mist revives lack-lustre skin for a refreshed, replenished and revitalised complexion.

When to use: Use daily after toning and before moisturising as part of your normal skincare routine. Repeat throughout the day when required.

Elizabeth Arden White Tea Fragrance

What’s in it?

Perfect for Spring, this pure white tea fragrance opens with deep notes of Italian Mandarin and refreshing Sea Breeze accords before transcending into a mix of White Tea and Ambrette Seed. Settling upon a heady base of Musk, Elizabeth Arden White Tea Fragrance allows you to immerse yourself in the moment with its harmonious and refined uncomplicated scent.

When to use: Daily, as and when required.

Elizabeth Arden Fourever Bronzing Powder

What’s in it?

Made up of four harmonious shades, the Elizabeth Arden Fourever Bronzing Powder blends seamlessly together to create a product perfect for the warmer months. Combining a bronzer, contour, highlight and blush powders, this multi-functional product is infused with soft focus, micro-fine particles to diffuse light and blur fine lines and wrinkles. A unique blend of vitamins work to lock in moisture whilst simultaneously protecting against premature ageing. Housed in a mirrored-compact, this convenient product is complete with a half-moon brush for flawless application – expect a sculpted, sun-kissed complexion with added glow.

When to use: Start with the deepest shade along the hollows of your cheeks. Accentuate your features with the highlight before finishing with a swirl of blush to the apples of your cheeks.

Elizabeth Arden Invisible Difference Set

What’s in it?

Nourish your complexion with Elizabeth Arden Invisible Difference Set. Expertly curated to revitalise dull, lacklustre skin this innovative refining cream protects skin from free radical damage and environmental aggressors for a smoother, softer, suppler complexion that glows. Fast-absorbing and lightweight, this ultra-rich formula deeply hydrates skin whilst simultaneously smoothing the appearance of fine lines and wrinkles.

When to use: Apply liberally to both the face and neck both morning and evening.

Elizabeth Arden Ceramide Capsules Advanced

What’s in it?

Formulated with a plethora of botanicals including Alfalfa, Olives and Coconut Oil, this iconic skincare treatment effectively restores elasticity to dull, tired skin. A Botanical Complex blend of Alfalfa, Olives and Coconut Oil effectively delivers a concentrated dose of hydration; helping to strengthen and repair the lipid barrier as well as supporting natural collagen renewal for a radiant, revitalised complexion.

When to use: Smooth the serum over a cleansed face and neck both morning and evening after cleansing and before moisturising.

Elizabeth Arden Visible Difference Gentle Hydrating Cream SPF15

What’s in it?

Restore natural balance to skin with Elizabeth Arden Visible Difference Gentle Hydrating Cream SPF15. Enriched with a SPF15 for essential sun protection, this lightweight cream has been expertly curated to soften and smooth skin. A nourishing blend of botanicals supports the skins natural collagen for firmer, more refined skin. Urea and Glycerine combine to provide long lasting hydration.

When to use: Use daily as part of your normal skincare routine.

Elizabeth Arden Eight Hour Skin Protectant

What’s in it?

Treat skin to this multi-purpose skin protectant from Elizabeth Arden. A favourite amongst beauty editors, celebrities and skincare fanatics alike, the Elizabeth Arden Eight Hour Skin Protectant works to restore, calm and revive chapped and dry skin simultaneously. Formulated with a blend of petrolatum and vitamin E, skin is left soothed, soft and revitalised.

When to use: Apply generously to skin as and when needed.

Shop the full Elizabeth Arden collection here



Rebecca

Rebecca

Wellness Expert